How does Jingming Vision Electronics break through the red ocean of the display industry with a differentiated strategy?

In the fiercely competitive display industry, Shenzhen Jingming Vision Electronics Co., Ltd. has avoided direct competition with giants, choosing instead to cultivate niche markets with a “specialization + customization” strategy, becoming a “hidden champion” in the industrial display sector.

Focusing on niche scenarios to address industry pain points
Jingming Vision recognized early on that industrial equipment requires extremely high display stability, while the market was primarily focused on consumer-grade products. To address this, the company developed the following:

Anti-interference reinforced screens: EMC-compatible design allows for optimal adaptability to complex factory environments.

Long-life backlight modules: With a lifespan of over 50,000 hours, they reduce equipment maintenance costs.

R&D Investment and Industry-Academia-Research Collaboration
The company invests 8% of its annual revenue in R&D, establishing joint laboratories with universities such as South China University of Technology. The company has obtained numerous patents in areas such as optical design and driver algorithms. Its “dynamic energy-saving technology” reduces screen power consumption by 30%, making it a preferred supplier for medical device manufacturers.

Case Study: A Breakthrough in Smart Homes
In 2023, Jingming Vision customized a “mirror touch screen” for a leading home appliance brand. This seamlessly integrated the display screen with the glass panel, driving interactive upgrades for high-end kitchen appliances.